Titans Of Mavericks is the world’s premiere, high adrenaline, big wave surfing event. The one-day, invitation-only surfing competition is held at the legendary Mavericks surf break located at Half Moon Bay, CA.
The Innovation Bureau
App, Digital, Iconography
Designer + UX/UI
Professional big wave surfers from across the globe will travel great distances to take part in the most risk-oriented event in North America. Engaging the public, outside of the cult following, is a difficult task. The event is hard to see and the weather is typically unforgiving.
Logo design and an event festival was created. Culture, music and food now played a larger role in the competition. Water patrol t-shirts were created and expanding to other infamous surf sites was explored. These new revenue streams increased traffic and awareness dramatically.
Based in New York
Happy To Travel
Text / Phone